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What you
will learn.
We’re in the Version 3.0 Content Creator Economy where you need to use your podcast as the central piece of content. We will show you the exact system to turn your reach into revenue, impact into income, passion into a full-time profession and monetise your message to the masses.
Repurpose
Learn how to repurpose podcast content across all your social media platforms to increase brand awareness without committing hours to the editing room
Leverage
Discover how to leverage the power of podcasting to hold the attention of your audience long past the 7 second attention span window
Attract
Learn how you can attract a long list of industry leaders to appear on your podcast who would normally never agree to meet you for a coffee
Why podcasting?
We’re in an audio marketing revolution and you need to become part of it or you’ll get left behind - fast.
Podcasts are the Netflix of audio. When you think of how much people binge watch, they also binge listen.
If you have something to share: experience, skills, knowledge, expertise - then you have a successful income-generating podcast on your hands.
Start and scale your business away from costly marketing platforms and give yourself the opportunity to connect authentically with your audience.
The global podcast market size is expected to reach $60.5billion by 2027 - you need to get in on that action!
Podcast audiences are not only large and growing but attractive. They tend to be loyal, affluent, educated with a larger disposable income.
How a podcast can make you BIG money.
Speaking on a podcast proves your knowledge and expertise in your niche. Once you’ve asserted yourself as an expert in your area, you can monetise this by using the podcast as a base for booking public speaking gigs, guest appearances on other podcasts, as a member on a panel or more.
Demonstrating your expertise via your podcast builds up a following of people who are eager to hear and learn more from you. You can create a course or series of courses to sell on your area of expertise.
When your podcast is linked to a business or your personal brand you can use it to drive a new source of organic traffic to your website to gather leads and in turn convert more sales.
Podcast audiences are ‘loyal, affluent and educated’ according to PodcastInsights.com. When you build up a committed audience they are more likely to buy podcast merchandise with your branding, taglines and catch phrases on it. They are also more likely to purchase your business’ products and services.
You can diversify your podcast into live events and sell tickets to your followers to attend a live show recording or other podcast related events.
Podcasts are a good way to test and develop ideas that if successful you could roll over to other media platforms such as books, films and TV shows.
Making sure you film your podcast episodes means that you can easily repurpose the content over all of your social media platforms: YouTube, TikTok, Instagram, Facebook etc. You can push these additional sources of traffic to your website to increase leads and sales.
Once you’ve established a good sized audience and following you can charge for sponsorship spaces on your podcast.